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Bart Vanhaeren
CEO & co-founder of Investsuite
Bart Vanhaeren is the CEO and co-founder of InvestSuite, a B2B fintech company that provides innovative investment solutions.23 With over 20 years of senior leadership experience in the banking industry, Vanhaeren has leveraged his expertise to create a robo-advisor business aimed at helping financial institutions launch their own robo-advisory services.1
Career Background
Before founding InvestSuite, Vanhaeren held a board-level position at KBC Securities, where he played a key role in launching several award-winning fintech businesses.1 During his time at KBC, he also founded Bolero Crowdfunding.4 Vanhaeren's entrepreneurial spirit and experience as an "intrapreneur" within the banking sector ultimately led him to start his own venture.
InvestSuite
InvestSuite was born out of Vanhaeren's personal experience and identified market need while working at KBC. The company adopts a B2B business model, offering "Robo-as-a-service" solutions to banks and other financial institutions across Europe and beyond.1 This approach differentiates InvestSuite from many other robo-advisor services that initially focused on direct-to-consumer models.
Vision and Strategy
Vanhaeren's vision for InvestSuite is ambitious. He aims to:
- Become a reference for innovative investment solutions software
- Expand globally, targeting markets in Europe, Asia, Latin America, Canada, and potentially the US
- Achieve €500 billion to €1 trillion in assets managed through InvestSuite's systems1
Additional Roles and Contributions
Besides his role at InvestSuite, Vanhaeren is:
- An occasional writer
- A guest lecturer3
- The author of "Get Up, Start Up," a book encouraging Belgian startups to be more ambitious1
Vanhaeren's LinkedIn profile can be found under the username bart-vanhaeren-34690b5, where he shares updates about InvestSuite and industry insights.25