Barron Ernst

Barron Ernst is a seasoned Product Management Executive with over 17 years of experience in launching new offerings, understanding customer needs, and creating innovative solutions across various industries such as Consumer Finance, E-Commerce, Marketplaces, Mobile, and Social Entertainment/Gaming.

His expertise lies in Mobile Product Strategy and Execution, having successfully launched and managed 5 apps from conception to launch with continuous improvement cycles.

With a strong belief in agile methodologies, Barron has 11 years of experience working with agile teams and organizations, implementing and enhancing agile processes while utilizing a wide array of agile tools.

As a data-driven professional, he is responsible for setting and monitoring metrics for teams and sub-teams, emphasizing solutions validated through early data-based testing and proficient in A/B testing and metrics platforms.

Barron is also known for his ability to develop innovative and defensible solutions, with 8 patents currently pending or approved in the personal finance/technology sector.

His experience extends to monetization strategies, working closely with advertising, marketing, payment processors, and other entities to monetize existing products effectively.

An expert in driving growth, Barron has extensive experience in top-of-the-funnel activities, email campaigns, re-engagement strategies, and measuring key customer usage metrics with the objective of increasing the overall user base through new user acquisition and active user retention.

Barron Ernst pursued his education in BA Economics and Political Science at the University of California, Berkeley, and attended Reno High School.

Throughout his career, Barron has held key positions in reputable organizations such as Head of Product, Angel Squad Member, and Chief Marketing Officer at Figure; Partner at Reforge; Vice President and Head of Growth at Snap Inc.; Director of Product Management at Booking.com; Chief Product Officer at Naspers Limited; Senior Director at One Kings Lane; Vice President Of Product Management and Co-Founder at Rewarder, Inc.; Director of Product Management at IMVU, and Product Manager at Intuit.