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Barrie Arnold
Co-founder, CRO. On a mission to save time, money and lives
Professional Background
Barrie Arnold is an innovative and results-driven leader with over 20 years of experience in sales, marketing, customer service, and client management across three continents. With a remarkable capability to push boundaries and sign significant clients, Barrie has consistently delivered on ambitious revenue targets throughout his extensive career. His professional journey has encompassed a wide range of roles, including serving as a Chief Commercial Officer, co-founder, and strategic advisor for various organizations.
His unique approach to operational management emphasizes the understanding of each department and team as individual systems with specific purposes. Barrie believes that when these systems are transparent and well understood, achieving transformation and innovation becomes significantly easier. His insights and extensive expertise in strategic planning make him a monumental asset in any business setting, be it a start-up, scale-up, or through mergers and acquisitions.
In addition to operational roles, Barrie has built and optimized companies from the ground up, taken struggling businesses to successful exits, and significantly increased sales through meticulous product lifecycle management. His superpower lies in coaching commercial teams to quickly grasp the distinct needs of each client, providing immediate solutions, and enhancing overall customer satisfaction. Barrie's passion for technology that impacts a large scale resonates deeply as he remains committed to optimizing market opportunities, regardless of the industry or service offered.
Education and Achievements
Barrie Arnold's educational journey began at Bishops Diocesan College, which laid a foundation for his future pursuits in higher education. He then studied at the prestigious University of Cape Town, where he completed a Post Graduate degree in Marketing Management, as well as undergraduate studies in Clinical Psychology and Organizational Psychology. This diverse educational background has equipped him with the analytical and strategic skills necessary for understanding consumer behavior and market dynamics.
Professionally, Barrie has held numerous key positions that underscore his capabilities and accomplishments in the business landscape. As the Chief Commercial Officer at PayByPhone, he played an integral role in guiding the company towards its strategic goals while fostering substantial growth in client engagement and retention. His tenure as the SVP of Sales for North America at Striata is marked by his ability to expertly capitalize on market opportunities and enhance sales channels.
Barrie's contributions extend to philanthropic work as well, serving as a Board Member and Trustee at Starfish Greathearts Foundation, where he has positively influenced children’s lives through dedicated support initiatives.
Notable Contributions
Strategic Advisor Roles
- Serving as a Strategic Advisor at Phantom Pickleball, Barrie has been influential in steering the company towards achieving its strategic objectives. His experience as an advisor allows him to impart valuable insights drawn from his extensive operations background.
Co-founder and Chief Revenue Officer
- Co-founding ping as Chief Revenue Officer highlights Barrie's entrepreneurial spirit and prowess in driving significant revenue growth while optimizing the company's operational strategies.
Client Management Leadership
- Throughout his journey, Barrie has maintained a strong emphasis on client management. By taking ownership of the entire client management process—from thought leadership and sector analysis to service delivery—Barrie ensures that every interaction is designed to enhance customer satisfaction and retention, creating long-lasting relationships that build business success.
Public Speaking and Thought Leadership
- Barrie’s expertise and insights have also been shared through various public speaking events and engagements, effectively positioning him as a thought leader in his field. His ability to communicate complex strategies and operational concepts simply and effectively has allowed him to inspire others in the industry.
Diverse Industry Knowledge
- Barrie has acquired extensive knowledge across diverse sectors, including Mobile Apps, Fleet, Automotive, Insurtech, and more. His ability to understand and navigate different verticals ensures that he can contribute meaningfully to any business, regardless of the product or solution set they offer.
Achievements
- Successfully developed and executed go-to-market strategies that have propelled various organizations to meet and exceed their revenue expectations.
- Optimized product development cycles, ensuring that products meet market demands effectively, enhancing customer satisfaction.
- Demonstrated exceptional skills in building operational frameworks that ensure all team members clearly understand their roles and contributions towards the overall objectives, facilitating a culture of collaboration and empowerment.
- Recognized for coaching sales and marketing teams to foster a customer-focused approach, which has led to increased loyalty and repeat business from valued clients.
- Authored and delivered presentations sharing insights on effective sales strategies, customer lifecycle management, and technology integration in business processes, benefiting audiences ranging from startups to established corporations.
- Championed systems integration efforts leading to increased operational efficiency and market responsiveness, thus bolstering competitive advantages for businesses he worked with.
In summary, Barrie Arnold is a seasoned professional whose extensive career in sales, strategy, and management is marked by a history of driving substantial results. His passion for transforming businesses, combined with a deep understanding of client relationships and operational excellence, positions him as a leading figure in the industry. As he continues to pursue opportunities to innovate and optimize business processes, Barrie remains committed to leveraging his expertise to make a lasting impact.
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