Barbara Saouma

Head of Partnerships & Co-founder hos wawa fertility

Barbara Saouma is the Co-Founder and Head of Strategic Partnerships at wawa fertility, a MedTech startup focused on providing a patient support system for women and couples undergoing fertility treatments.

wawa fertility aims to revolutionize fertility treatment by offering a comprehensive support system that includes medical and mental health assistance. The startup's objective is to drive down medical expenses, enhance treatment effectiveness, and boost patient outcomes through innovative services like remote patient monitoring and data integration.

Barbara Saouma holds a diverse educational background, having studied Grundlæggende lederuddannelse at Niels Brock in Copenhagen, Sales Apprentice at Vero Moda - Bestseller, HGS at Tietgen Buisness College, Student at Skt. Knuds Gymnasium, and HD 1. del at Copenhagen Business School.

Barbara's professional journey includes roles such as Former Founder at Babs Agency, CMO & Co-founder at wawa fertility, Partner & Client Director at Social Zoo ApS, Account Director at Bloggers Delight, Key account manager at Bloggers Delight, and Shop Manager at Saint Tropez under IC companies. Having a background in various domains, including sales, marketing, and management, she brings a wealth of experience to the MedTech industry.