Barbara Groth

Barbara Groth is the Founder and Creative Director of the Nomadic School of Wonder (NSOW), an organization she established in 2015. The NSOW is dedicated to creating transformative experiences that foster creativity, curiosity, and connection through immersive adventures rooted in nature, art, and community.132

Groth's approach emphasizes the power of "wonder" as a tool for personal and organizational growth, encouraging participants to explore their innate creativity and potential.54 In addition to her work with NSOW, she also serves as the Executive Director of Experience Design for the immersive art project Meow Wolf, further showcasing her commitment to innovative experiential learning.67

Through her initiatives, Groth aims to redefine how individuals and organizations engage with learning and creativity, making her a notable figure in the fields of experiential education and creative leadership.