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Baptiste Labarbe
User Acquisition chez Green Panda Games
Professional Background
Baptiste Labarbe is a seasoned marketing professional renowned for his expertise in user acquisition, brand development, and mobile marketing strategies. Currently serving as a User Acquisition Manager at Green Panda Games, Baptiste has successfully harnessed his analytical skills and creative mindset to drive user growth and enhance customer engagement within the gaming sector. His breadth of experience encompasses various roles that underscore his adaptability and proficiency in the fast-paced digital marketing environment.
Baptiste began his career as an Assistant Manager at Absolut Mortgage, where he developed fundamental skills in project management and client relations. He then progressed to the role of Assistant Sectors' Managers at Restaurante Zalacaín, showcasing his ability to manage diverse teams and contribute effectively to operational success. This early experience laid a solid foundation for his subsequent endeavors in the marketing field.
Not one to shy away from challenges, Baptiste continued to expand his horizons and professional network. At Aggelos, he served as a Project Owner's Assistant, where he collaborated closely with senior managers on various initiatives that enhanced business operations. His knack for identifying market opportunities and driving project success made him a valuable asset in every role he undertook.
Baptiste later transitioned to mobile marketing, firstly at Addict Mobile as an Account Manager/Mobile Acquisition, where he honed his skills in user acquisition tactics tailored for the mobile market. This role set the stage for his advanced positions in the industry. Furthering his expertise, he worked with Kwanko as an Account Manager Mobile, where he precisely analyzed market trends to craft efficient marketing campaigns that resonated with the target audience.
Before joining Green Panda Games, Baptiste made significant contributions as Project Owner Marketing Mobile at Ad4Screen. Here, he demonstrated his strategic thinking in orchestrating campaigns aimed at user engagement and retention, resulting in notable enhancements in overall brand outreach and customer loyalty.
Education and Achievements
Baptiste's academic journey complements his professional background, offering a solid foundation in both marketing and management. He pursued a Bachelor in Management at KEDGE Business School, where he was equipped with the essential skills and knowledge required to navigate complex business challenges. This was followed by a Master of Science (MSc) in Marketing Brand and Business Development from KEDGE Business School, a program that has further refined his capabilities in brand management and strategic marketing.
The early years of Baptiste's education were equally impactful; he attended Sainte Marie de Grand Lebrun, where he studied for his BAC ES with an option in English, achieving the Mention Assez Bien. This formative experience not only instilled a passion for learning but also laid the groundwork for his multilingual abilities, which serve him well in international marketing settings.
Throughout his career, Baptiste has been recognized for his ability to achieve consistency in delivering results, developing effective marketing campaigns, and building strong client relationships.
Key Skills and Notable Contributions
Baptiste has cultivated a diverse skill set that includes user acquisition strategies, mobile marketing, project management, and client relations. His ability to leverage data analytics to inform marketing decisions has been a hallmark of his success, enabling him to optimize campaigns for maximum impact.
In his current role at Green Panda Games, Baptiste is instrumental in identifying new user acquisition channels and devising innovative marketing strategies focused on engaging the gaming community. His analytical approach and keen understanding of market dynamics propel brand performance and contribute significantly to the company's growth trajectory.
His previous experience in various capacities, such as Account Manager and Project Owner, has provided him with a profound understanding of the mobile advertising ecosystem, which he adeptly utilizes in developing tailored marketing solutions for clients. Baptiste's dedication to enhancing brand visibility and driving business success is commendable, and he continues to expand his professional network by engaging with industry peers and stakeholders.
Conclusion
Baptiste Labarbe’s commitment to excellence in marketing and user acquisition positions him as a leading figure in the industry. His extensive experience across multiple roles and companies combined with his solid educational background fosters an environment of creativity and innovation in every project he undertakes. With a passion for driving growth and a commitment to professional development, Baptiste is poised to make remarkable contributions to the marketing landscape for years to come.