Balaji Chakravarthi

Balaji Chakravarthi is a seasoned professional with extensive experience in B2B sales and digital marketing. He is the founder of ScoVelo Consulting, a company that provides B2B sales and digital marketing consulting and training services in India.1

Professional Background

Balaji has over 20 years of experience in B2B IT sales, including 12 years as a Vice President of Sales and 2 years selling directly in the US and UAE markets.1 His expertise lies in:

• Building and managing large inside sales teams
• Setting up sales processes for software services and products
• Selling to the US market remotely, without face-to-face meetings

Current Role and Services

As the founder of ScoVelo Consulting, Balaji works with founders, CEOs, and heads of sales and digital marketing in B2B firms, offering:

Sales Process Consulting::

• GAP analysis of existing processes
• Setting up sales milestones
• Sales operation planning and execution
• Establishing consistent sales engines
• Creating customized sales playbooks and team training

Sales Training Services::

• Upskilling sales teams in areas such as demand generation, key account management, inside sales, negotiation, and consultative selling

Additional Ventures and Contributions

Balaji is also the founder and editor of FirstFewCustomers.com, a platform where he shares startup selling success stories.1 He has conducted over 150 workshops on B2B sales and digital marketing across various entrepreneurial forums in India.1

Academic Involvement

As a visiting faculty member, Balaji has taught more than 80 batches of MBA students at leading business schools in India. His subjects include digital marketing, B2B sales, services marketing, and consumer behavior, among others.1

Balaji Chakravarthi's extensive experience and multifaceted approach to B2B sales and digital marketing make him a valuable resource for businesses and entrepreneurs looking to improve their sales processes and strategies.