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Bahador Katouzian
Creative Director at Go Up Ltd
Professional Background
Bahador Katouzian is a passionate and innovative Creative Director with over a decade of rich experience in the realms of digital marketing and design. His career journey has equipped him with the unique ability to blend creativity with strategic thinking, enabling brands to thrive through thoughtfully orchestrated creative campaigns. Bahador's career is marked by a strong track record of leadership at Go Up Ltd, where he has held multiple roles including Head of Product and Head of Design. His role as a Creative Director emphasizes his commitment to delivering exceptional creative strategies that resonate with audiences and elevate brand identities.
Bahador has also cultivated his skills as a Visiting Lecturer at the University of Greenwich, where he plays a crucial role in shaping the next generation of designers. His mentorship extends to guiding students toward innovative thinking, and he is recognized for his dedication to nurturing creativity and technical skills among the bright young minds at the university. His extensive experience not only enhances his professional credibility but also enriches his teaching, offering students insights into the practical applications of design principles in the real world.
Education and Achievements
Bahador's educational background is as impressive as his professional Journey. He earned a Master’s degree in Graphic Design from Middlesex University, where he graduated with First Class Honours. His undergraduate studies took place at the University of Greenwich, also culminating in First Class Honours in Graphic & Digital Design. These accomplishments underscore his strong foundational knowledge and expertise in design disciplines, equipping him with the technical proficiency and creative vision needed in today’s fast-evolving digital landscape.
To further enhance his skills, Bahador pursued a UX Bootcamp in User Experience at General Assembly. This additional qualification has allowed him to encompass a holistic approach to design, emphasizing user-centered methodologies that ensure the effectiveness and usability of digital platforms. By combining these educational experiences, Bahador has flourished as a multi-disciplinary designer, effectively bridging the gap between aesthetics and functionality.
Notable Positions
Throughout his career, Bahador has taken on pivotal roles that showcase his versatility and leadership abilities. Serving as Creative Director at Go Up Ltd, he directs the creative vision and manages a talented team of design professionals, ensuring that all creative outputs align with the company’s strategic goals. His former positions, including Head of Product and Head of Design at the same company, reflect a deep understanding of product development and innovative design implementation.
Before his tenure at Go Up Ltd, Bahador worked as a Freelance Designer at Seven Shuffles, where he honed his skills in client relations and personalized design services. Additionally, his experience as a Graphic Designer at Chaappe Katouzi afforded him early exposure to the design industry, enabling him to develop a robust portfolio that showcases his creative capabilities.
Achievements
Bahador's career is highlighted by numerous achievements and contributions to the design community. His work has spanned various sectors, allowing him to accumulate a diverse portfolio that demonstrates his ability to adapt and develop innovative design solutions across different markets. His strategic leadership has resulted in successful campaigns that not only meet but exceed client expectations, paving the way for brand growth and recognition.
In his role as a mentor and educator, Bahador has positively impacted the lives of numerous students, equipping them with the tools and knowledge needed to thrive in the competitive field of design. His dedication and commitment to education foster a nurturing and inspiring environment that encourages creativity and innovation among future design professionals.
Future Endeavors
Looking ahead, Bahador Katouzian aims to expand his influence in the creative industry further, exploring new avenues for collaboration and innovation. He remains committed to advancing his skills and embracing emerging trends in digital marketing and design, ensuring that he stays at the forefront of the rapidly changing landscape. As he continues his journey, Bahador is excited about the opportunity to foster growth in both brands and individuals, ensuring that every campaign and student interaction reflects his passion for creativity and excellence.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Clay is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Clay as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Clay offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
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