Yasmin Dastmalchi
Yasmin Dastmalchi is a seasoned marketing professional with over 10 years of experience in marketing, digital, e-commerce, and product development in the beauty industry.
She is known for her problem-solving skills, leadership abilities, and strategic thinking across global platforms.
Yasmin excels in project management, creative marketing, international expansion, brand development, digital marketing, and omni-channel sales with a strong focus on P&L and profitability growth.
Her educational background includes a Bachelor of Science degree from the University of California, Davis.
Yasmin has held key positions such as General Manager, USA at NYX Professional Makeup and Senior Vice President roles at Baxter Of California and NYX Professional Makeup, showcasing her expertise in multi-brand management and driving business success.
With a career spanning various leadership roles at L'Oréal and other prestigious brands, Yasmin Dastmalchi brings a wealth of experience in marketing, product development, and international business expansion.