Syd Pell

Syd Pell is an accomplished marketing professional with a focus on consumer-driven strategies across various industries, showcasing a track record of enhancing market share and driving profitable sales.

His expertise lies in product development, brand positioning, strategic planning, and innovative marketing strategies, particularly within the consumer goods, food and beverage, toy, and consumer electronics sectors.

Syd has a wealth of experience collaborating with small to medium-sized entrepreneurial ventures, bringing a nuanced understanding of effective consumer promotions, events, and point of purchase marketing.

With a background spanning roles such as Director of Marketing at Spectrum Brands, Category Marketing Manager at The Scotts Miracle-Gro Company, and Sr. Brand Manager at Spin Master Ltd., Syd's career is highlighted by leadership in marketing to women, new product development, digital marketing, and social media strategies.

His educational foundation includes an MBA in Marketing from The University of Western Ontario - Richard Ivey School of Business and a Bachelor of Commerce (BCom) in Marketing from Concordia University.

Syd Pell's organizations roster features prominent positions like Marketing Director at Linsey Foods Ltd, Category Manager at Black & Decker HHI, and Product Manager at Sharp Electronics, underlining his comprehensive industry experience and strategic prowess.