Swati Teerdhala is a dynamic storyteller and product marketing professional with a passion for technology. She possesses extensive experience in crafting strategic product messaging, building customer-driven go-to-market strategy, and launching new products. Swati is a goal-oriented individual who thrives in fast-paced, high growth companies that are customer-focused. Prior to her current role as Product Marketing Lead at Dealpath, she has held various positions such as Consultant at Freelance, Book Author at HarperCollins Publishers, Product Marketing Manager at Simon Data, Sr. Product Marketing Associate, Mobile & Email at Braze (formerly Appboy), Marketing Associate, Creative Cloud Ecosystem at Adobe, Paid Marketing Analyst at RKG, and Business Intern at The Huffington Post.

Swati has a strong educational background, including a Bachelor of Arts (B.A.) in History (South Asia) and a Bachelor of Applied Science (B.Sc.) in Commerce, Finance and Marketing, both from the University of Virginia. Her list of specialities includes Product Marketing, Go-To-Market Strategy, Positioning & Messaging, Product Development, User Experiences, Marketing Campaigns, Product Management, Project Management, Content Marketing, Social Media Marketing, User Research, Market Research, Roadmap Development, Growth Strategy, Data Analysis, SQL, HTML, and CSS.