Harish B, a marketing expert and business strategist, has a proven track record of executing successful marketing plans for various industries and technologies. He has developed a marketing discipline, known as "Process-Centric Marketing," that helps businesses gain an edge in the market while increasing their revenue and enhancing their brand reputation.

With a keen eye for audience-centric marketing, Harish specializes in audience persona development, product marketing, market, and audience segmentation, strategic planning, analysis, B2B and SCM marketing, demand generation, and new business development. He is also an expert in business process analysis and has industry certifications that include Professional Scrum Master I (PSM I), Professional Scrum Product Owner I (PSPO I), Lean Six Sigma Greenbelt, Google Ads Search, Social Marketing-Hootsuite, and the Online Marketing Certified Associate (OMCA).

Harish obtained his education at the University of Delaware and has held several positions throughout his career. He currently operates as a marketing contractor at Process-Centric Marketing LLC, where he works with clients to drive business results through effective communication and marketing programs. He previously worked as the Marketing Director of SAP Digital Supply Chain at SAP and the Marketing Director of Environmental Health and Safety (EHS) Solutions at TechniData America.