Guliz Sicotte is a seasoned UX leader with extensive experience in designing user-centered enterprise experiences and building top-notch products. Currently, she works as the Senior Director of User Experience at Adobe, where she manages Adobe Experience Manager, Commerce, and Content Supply Chain. Prior to that, she was the Director of User Experience at Adobe, playing a crucial role in the company's hockey stick growth.

Guliz's experience in the industry spans back to her time at Pop Labs and Link Computer Systems Inc. where she worked as the Director of Client Services and the Marketing Analyst, respectively. She also worked as the Vice President of Digital Experience at Volusion, Inc., where she established and grew a large, high-performing UX design team that delivered best-in-class experiences for SMB and Enterprise commerce products, as well as marketing properties.

Guliz is exceptionally talented in developing design strategies, product strategies, digital marketing, and web design. Her expertise includes digital, SaaS, CMS, DAM, Commerce, B2B/B2C. She has a Bachelor's degree from Koc University Istanbul, Turkey, and a Master of Science degree from the University of North Texas.