Fred Muench is a seasoned non-profit executive, clinical psychologist, and digital health expert who has dedicated his career to improving the well-being of individuals and organizations through effortless digital health solutions and peer connection. With a Doctor of Philosophy in Clinical Psychology from Fordham University and a Bachelor of Arts in Psychology from Stony Brook University, Muench has an extensive background in mental health treatment, research, and academia. He has held various leadership roles such as President at Partnership to End Addiction, Co-Founder at Vagus Labs, and President & CEO at Partnership for Drug-Free Kids. Muench has also advised tech companies such as Mobiquity, Inc. and Sense Health and has taught psychology courses at Columbia University and New York University. He is a firm believer that behavior change is all about making it as easy as possible for someone to do something hard and meaningful to better their lives.