Massimo Cannizzo is a veteran business leader with over 25 years of experience in consulting and technology industries. He has served various sectors, helping leaders leverage technology to generate measurable business outcomes. Cannizzo is a strong entrepreneur skilled in business process, business planning, enterprise architecture, IT, and digital strategy and transformation, data, and analytics strategy, and shared services. He has worked in different countries, including Europe and the Middle East, and has gained broad cross-industry experience, focusing mainly on telecommunications, financial services, and government sectors.

Cannizzo has held several leadership positions, including CEO and co-founder of GELLIFY Middle East, a B2B tech innovation platform that provides investments, startups, and consulting. He has also served as the Global Lead of Data and Analytics Strategy, helping large enterprises become data and information-driven. He has been a Technology Strategy lead for the Middle East and South East Europe, where he has been the portfolio lead of digital and IT strategy and transformation.

Cannizzo's expertise is on technology and digital business strategy and transformation, allowing him to advise executive boards on key decisions and IT and digital reorganization. He has a proven ability to manage complex environments, get people engaged, and achieve consistent results. Cannizzo values respect for individuals, integrity, transparency, creativity, and positive attitude.

Academically, Cannizzo studied a diploma at Liceo Scientifico A.Avogadro Roma and a Master's degree at the University of Rome Tor Vergata.