Penn Whaling, an experienced innovation consultant, brings a wealth of knowledge in new product development, brand strategy, consumer research, and trend forecasting, specializing in retail and CPG industries. Graduating from the University of Virginia with a Bachelor of Arts in English and Poetry writing, she went on to study at New York University School of Continuing Education and Professional Studies' Summer Publishing Institute. Penn began her career as the Director of Foreign Rights at Ann Rittenberg Literary Agency, Inc. and then held roles such as Assistant Project Director at Consumer Eyes, Senior Strategist at PSFK, and finally her current role, Associate Director at Kantar Consulting. Penn has a keen ability to distill complex cultural shifts into actionable insights and strategic recommendations to drive growth for her clients through an innovative lens.