Greg Ivanov is a seasoned business development strategist, growth expert, and ecosystem builder with a diverse background. He has worked in a range of industries, from apps, gaming, media, adtech, and search, to his current focus on all things AR, VR, metaverse, and computer vision.

Ivanov received his education from University College London and Université Paris-Sorbonne, where he studied European Social and Political Studies, European Philosophy, and Philosophy.

He has worked for Google, holding positions such as Head of AR/VR/Lens Partnerships, EMEA, Head of Business Development, Android and Google Play - UK & Nordics, Strategic Partner Lead, Mobile Partnerships, EMEA, and Strategic Partner Manager, Eastern Europe & MENA. Prior to his work at Google, Ivanov worked as Head of Digital and Global Relations Manager at Project Syndicate and as an intern at The Economist.

Ivanov's impressive professional journey started as an Analyst at SVG Capital, followed by a Paralegal position at Kirkland & Ellis, and then as a member of the Office of Dr Charles Tannock, MEP at the European Parliament. Additionally, Ivanov served as a Committee at Soho House & Co.

With his expertise in business development, strategy, growth, product, ecosystem building, partnerships, and GTM, Ivanov brings a lot of value to any project he embarks on.