Mack Dalton, a University of Florida graduate with a BS in Telecommunications, is a versatile storyteller with a special talent for creating unique brands. With a knack for constructing narratives that set brands apart from the competition, Mack has had direct experience in building a brand from the ground up by sourcing partnerships, writing copy, developing strategy, and working closely with engineering teams to build new features. He is a curious mind with a specialist's eye and a generalist's soul that makes him a valuable asset in building brand recognition.

Mack has worked in a variety of roles before crafting his expertise in storytelling, including positions such as Customer Service Representative at The Second City, Freelance Production work, and Sales Associate and Internal Wholesaler at CNL Securities Corp. He has held management positions such as Operations Manager + Managing Editor at Tapiture and Director of Communications at Saturday Down South.

Now, Mack Dalton is an accomplished brand storyteller with years of experience working within a team environment to create brand recognition through storytelling. His ability to deliver a compelling narrative can turn any brand into an unparalleled success, authentic and memorable to its core audience.