The University of Chicago Booth School of Business

University of Oxford

University of San Diego

Head of Consumer Goods and Retail at Descartes Labs

Favorite Medium is a global digital product development company founded in 2007. With offices in San Francisco, Singapore, and Seoul, we have developed and launched +125 digital products for global enterprises in a broad range of industries such as healthcare, financial services, consumer electronics, and IoT.

Favorite Medium

Head of Business

Make what life needs next. Board of Innovation is a global innovation firm, joining forces with the world's most ambitious businesses. Together, we imagine tomorrow's products, services and businesses - and create them today.

Board of Innovation

Growth Director

Using geospatial machine learning to make supply chains sustainable and profitable. Helping corporations meet their net-zero carbon emissions targets, ensure their supply chains are deforestation-free, monitor regenerative agriculture practices, and understand the risks of climate change to their assets.

Descartes Labs

Head of Consumer Goods and Retail

Skills: Communication · Technology Sales · Go-to-Market Strategy · Sales Strategy · New Markets · Business Development

Sales Executive

Skills: Communication · Technology Sales · Sales Strategy · Start-up Ventures · Skill Development · Enterprise Technology Sales · Cognitive Automation · Business Development

Business Development Executive

Skills: Campaigns · Communication · Technology Sales · Sales Strategy · Marketing Campaigns · Business Development

Solution Executive - Watson Customer Engagement

As the primary client advocate for IBM's specialty retail clients in California, I help clients solve some of their biggest problems and strategically invest in innovations. Whether it is harnessing artificial intelligence to create differentiated client experiences or transforming their cost structure by leveraging cloud... the IBM portfolio of software solutions offers a wealth of technologies that are being used everyday by my clients.

Software Client Leader

I act as the global coordinator and project leader across all of the geographies participating in our operations transformation project. In addition to process optimization and implementing best practices across all of our operations, the major outcome of my work will be the formation of a new organization (10,000 colleagues strong) designed to serve the operational needs of a more agile IBM.

Several cognitive technologies were developed and deployed to enable the optimization. Inspired by hackathons from the tech industry, operations and support practitioners developed ideas and experimented with new ideas that changed the way we work.

Worldwide Operations, Global Technology Services

IBM's MobileFirst software portfolio includes all of the services that an enterprise needs for its entire mobile journey: device and application security, multi-platform and rapid-release application development, explosive data and tools to gain insights from that data, and user experience design that disrupts many processes and potentially, business models themselves. As a Solutions Executive, one  of a few in the Worldwide Tiger Team, I would be called upon for pre-sales and sales engagements that introduced new business cases, new technologies, or would require new combinations of industry and technology expertise.  Quite often I led and designed innovation workshops for clients who understood that mobile was disruptive but needed help facilitating the journey to truly take advantage of the potential from mobile. 
In addition to my duties in North America, I was chosen to lead the strategy and execute in Japan. This was a critical market in our partnership with Apple whose value proposition joined our portfolio in the summer of 2014. This Apple + IBM alliance as well as our thought-leadership  in hybrid cloud infrastructure led to very successful market share improvements in both North America and Japan.

Solutions Executive

As part of my first rotation of IBM's General Management Leadership Development Program, I worked as a Strategy Consultant in IBM Global Business Services in the Automotive, Electronics, and Oil & Gas industries as a specialist in cognitive social analytics (internal and external).

Senior Strategy Consultant, Consumer Experience / Digital Marketing

Led social media campaigns for IBM and Open Virtualization Alliance in support of KVM hypervisor
Deliver multimedia content for all social media channels, primarily in Twitter and Facebook
Develop primary (Linux) and secondary (KVM) demand generation social media marketing strategies
Evaluate effectiveness of investments in social media using quantitative models
Used big data text mining techniques to accelerate analysis of socialized content

Marketing Associate - Social Engagement Strategy

Led business strategy for new product development in enterprise IT operations management space 
Presented product to clients, sales, marketing, strategy, including CTOs of IBM Software Group
Authored business plan with strategic recommendations on BigData impact for enterprise 
Worked with technical team to file 5 patent disclosures using machine learning algorithms on business activities
Designed implementation strategy and messaging for IBM University Recruitment's new Facebook tab

Extreme Blue MBA Intern

Created and executed strategies resulting in 300% growth in gross revenue in first 3 years
Successfully persuaded and negotiated with stakeholders from sponsors and corporate boards of directors
Overhauled financial and operational processes to conserve organization's scarce resources and deepen donor impact, increasing ratio of direct services from every dollar by more than 25%
Managed staffing and resources to serve more than 100,000 constituents, 400 members, in 3 countries
Recruited, trained, and directly managed full-time employees and interns annually, and over 100 volunteers

Japan Society

Program Director

Presented first multimedia digital portfolio pilot program and evaluation process design that became standard
Taught international exchange teachers multiple-intelligence teaching and adaptation techniques to adopt in China

HILLTOP SENIOR HIGH SCHOOL

Student Teacher

Coordinated volunteers from colleges and professionals to mentor and tutor students of refugee families at a non-profit after-school (6-to-6) program in City Heights area of San Diego. Students were mainly from Somalia, Sudan, Kenya, and Guatemala.

Aya C Ibarra/New York/IBM