Axelle Heems

Senior Director of Growth Operations at Gorgias

Axelle Heems is the Senior Director of Growth Operations at Gorgias, a customer service platform tailored for e-commerce businesses. She has been with Gorgias for over five years, initially joining as a growth hacker when the company had only seven employees. Her role has evolved significantly, leading her to manage a team of approximately 15 people focused on optimizing data flows and automating operational processes to enhance efficiency within the organization.1 2

Educational Background and Career Path

Axelle holds a bachelor's degree in Applied Mathematics and a background in business, specifically majoring in financial economics. Before her tenure at Gorgias, she gained experience in marketing analytics through various roles at marketing agencies, where she developed skills in generating insights and building reports using tools like Excel.1

Contributions at Gorgias

In her current position, Axelle is instrumental in implementing data-driven strategies that support the company's growth objectives. She has spearheaded initiatives that leverage automated demand generation engines and predictive analytics to optimize customer acquisition costs. This approach has enabled Gorgias to efficiently reach its target market while maintaining low operational costs.2 3

Axelle's leadership style emphasizes collaboration across departments, having worked in sales, customer success, and partnerships before focusing on growth operations. This diverse experience allows her to understand various facets of the business and implement strategies that align with overall company goals.1 4

Professional Engagement

Axelle is also active in sharing her expertise through webinars and panels, discussing topics such as career advancement in data analytics and effective growth strategies for SaaS companies.1 6 Her insights are valuable for professionals looking to navigate the complexities of data-driven decision-making in fast-paced environments.

For more detailed information about her professional journey, you can view her LinkedIn profile here .5