Axel Hoehnke

Axel Hoehnke is a highly experienced professional known for driving growth and transformation in large multinational marketing technology and digital media organizations.

With a strong suit in structured go-to-market planning and implementation in Europe, Axel has had a significant impact on various notable corporations like Bertelsmann, Elisa, Mars, and Thomson, as well as technology leaders such as Atlas, Microsoft, and Smaato.

His career spans over two decades, starting in the Mobile Services & Wireless Telco sector in 1999 and expanding into the AdTech field in 2002.

He holds a Diplom Kaufmann degree in Economics with a focus on Marketing and Innovation Management from Kiel University.

Axel Hoehnke is currently engaged as a Business Advisor focusing on Growth Strategies at C84, following his role as Managing Partner at the same organization.

He has previously held key positions at renowned companies and organizations, including Industry Ambassador Mobile & Telecommunication at XING, VP Strategy & Business Development at Smaato, and Atlas Publisher Sales Germany at Microsoft.

Additionally, Axel is a Co-Founder and has served on the Executive Board of MobileMonday Germany, showcasing his dedication to fostering connections and innovation in the mobile industry.

With a rich history of leadership roles and strategic advisory positions at companies like sembassy, Elisa Group, Technicolor, Sky, and Mars, Axel brings a wealth of diverse experience to the table.