Aviva Pinchas

Aviva Pinchas is a Product Lead for Growth at Parabol, a company known for its focus on remote work and organizational design. Based in Austin, Texas, she has a strong background in product and marketing leadership, with a particular interest in shaping company cultures and systems to enhance productivity and communication in remote environments.14

Professional Background

• Current Role: Aviva leads growth initiatives at Parabol, where she emphasizes the importance of creating delightful user experiences and effective communication strategies within remote teams.12
• Previous Experience: Before joining Parabol, Aviva worked at notable organizations such as Owlchemy Labs and Automattic, where she gained extensive experience in product management and marketing. Her role at Automattic included working on WooCommerce, which further solidified her expertise in product development.14

Skills and Interests

Aviva is passionate about:

• Remote Work: Advocating for effective asynchronous communication practices that are crucial for distributed teams.
• Organizational Design: Focusing on how systems can be structured to improve team collaboration and productivity.12

Her contributions to Parabol include developing innovative approaches to product management, such as the "Cake Model," which aims to enhance the process of creating Minimum Viable Products (MVPs) by ensuring they are not only functional but also enjoyable to use.1

For more insights into her professional journey, you can visit her LinkedIn profile at avivapinchas .3