Austin Rotter

Austin Rotter serves as the Vice President within the B2B tech division at 5W Public Relations, a prominent public relations firm based in New York. With nearly a decade of experience in the digital media industry, he has established himself as a key player in developing strategic communications and media relations programs for various high-growth technology companies. His expertise spans several sectors, including adtech/martech, fintech, e-commerce, cybersecurity, and blockchain.13

Since joining 5W in 2010, Rotter has led teams to create robust media-driven campaigns for notable clients such as The Trade Desk, Payoneer, Xaxis, Storyblocks, and CommerceHub. His role involves not only overseeing client accounts but also driving innovative strategies to enhance media visibility and engagement for these tech brands.12

In addition to his professional responsibilities, Rotter is also involved with initiatives that encourage community service among youth, as evidenced by his association with the organization "Kids That Do Good," which aims to connect children with charitable opportunities.1