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Aura Harewood
Vice President, Urban Marketing at Interscope Records
Aura Harewood is a seasoned professional with a diverse background in the music industry, excelling in areas such as artist relations, social media marketing, music marketing, digital publicity, talent casting, and content creation.
With a solid educational foundation, Aura studied B.A. in Communications at Howard University, honing skills that would later elevate her career.
Throughout her career, Aura has held key positions in renowned organizations, showcasing her expertise and leadership. She has notably served as Vice President of Urban Marketing, Sr. Director of Digital Marketing, and Director of Digital Marketing at Interscope Records. Prior to that, she held roles at Epic Records, Roc Nation, Asylum Records, and Warner Music Group, among others.
In addition to her corporate roles, Aura has explored various ventures, including being a blogger for platforms like HoneyMag.com and Roc4Life.com, as well as co-founding AllThatsFab.com, demonstrating her versatility and entrepreneurial spirit.
Aura's comprehensive experience also includes positions such as Online Marketing Manager, Interactive Marketing Manager, and Digital Marketing Manager/Artist Development, where she has consistently delivered results and contributed to the success of projects and campaigns.
Her journey has seen her contribute to the industry in various capacities, including talent casting, client relations, and office management, reflecting a multi-faceted skill set that sets her apart in the competitive music and entertainment landscape.
Aura's dedication to her craft is evident not only through her professional roles but also through her continuous pursuit of excellence, as highlighted by her past as a freelance casting coordinator and her internship at the prestigious William Morris Agency.
With a rich tapestry of experiences and a passion for creativity, Aura Harewood continues to make significant strides in the music industry, leaving an indelible mark on every project she undertakes.