Asta Lassesen

Partner at PWC Norway

Asta Lassesen is a recently appointed partner at PwC Norway and the new head of the consulting department in Tromsø.4 5 She joined PwC after an extensive career in the cruise and maritime industry, most notably with Hurtigruten Group.1 2

Career Highlights

Hurtigruten Group Experience:: Asta had a long and distinguished career at Hurtigruten Group, spanning 18 years.2 During her time there, she held several key positions:

CEO of Hurtigruten Expeditions (appointed in 2020)3
One of the longest-serving executive managers in the company3

Transition to PwC:: In June 2024, Asta made a significant career move:

Became a partner at PwC Norway4
Appointed as the leader of the consulting department in Tromsø5

Industry Expertise

Asta Lassesen is recognized as an experienced industry leader within the cruise and maritime sectors.1 Her extensive background in these areas likely contributes valuable insights to her new role at PwC.

Education

Asta received her education from Handelshøgskolen (HHN), which is the business school at Nord University in Norway.1

Personal Note

After leaving Hurtigruten Group, Asta expressed gratitude for her time there, describing it as "18 unforgettable years" and acknowledging the privilege of working with "the best people in the travel industry".2 As she embarks on her new journey with PwC, she has been described as "very enthusiastic" about her new role.6