Ashley Rozier

Ashley Rozier is a P&G brand builder and consumer analytics leader, driving business growth for renowned billion-dollar brands like Tide, Pampers, Swiffer, Febreze, and Dawn.

With a focus on media expertise, Ashley implements innovative strategies to achieve remarkable double-digit sales growth for Home Care brands by leveraging consumer insights and strategic partnerships.

A skilled strategist adept at developing customer frameworks and sales strategies, Ashley excels at brand strategy, brand architecture, innovation, and market analysis to propel business success.

As a productivity champion, Ashley constantly refines systems to enhance efficiency and reduce costs, while also fostering a culture of continuous improvement within the organization.

An advocate for team development, Ashley is a servant leader dedicated to nurturing high-performing teams and creating sustainable, thriving organizations.

Ashley Rozier's specialties include media strategy, planning, and analytics, digital/social media buying, brand strategy, consumer insights, market analysis, retailer partnerships, brand communications, consumer research, organizational development, and more.

With a Bachelor of Science from Miami University and an MBA from Xavier University, Ashley brings a strong educational background to her role as Brand Director-Home Care Media at Procter & Gamble.

Currently leading the Wheelhaus In-House Media Group, Ashley Rozier showcases expertise in cross-functional team leadership, brand communications, holistic brand development, and strategic insight in the consumer goods industry.