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Ashley Keith
Co-Founder + Chief Brand Officer at CITYROW
Ashley Keith is the Co-Founder and Chief Brand Officer of CITYROW, a fitness studio known for its full-body workouts. She has been instrumental in shaping the brand since its inception, having previously served as the Chief Operating Officer from 2014 until 2019, when she transitioned to her current role.1
Educational Background
Ashley earned her Bachelor of Arts degree from Duke University, where she focused on Public Policy and Economics.12
Professional Experience
Before founding CITYROW, Ashley held various positions in marketing and brand activation:
- Group Director of Activation at UM WW (October 2013 - July 2014)
- Senior Success Manager at Salesforce Marketing Cloud (July 2011 - October 2013)
- Multiple roles at Universal McCann, including Director of Activation and Account Supervisor
- Started her career as an Account Executive at Allison & Partners.1
Contributions to CITYROW
Under Ashley's leadership, CITYROW has emphasized creating engaging workout experiences that incorporate music and technology. She has recognized the importance of music in enhancing the workout experience, leading initiatives to integrate customized musical offerings into their services.2
Ashley Keith's diverse background in public policy, economics, and marketing has positioned her as a significant figure in the fitness industry, contributing to CITYROW's growth and innovation.