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Ashley Backman
National Transport Sales Manager at Viva Energy Australia
Professional Background
Ashley Backman has built a remarkable career in the energy sector, demonstrating exceptional expertise in sales, business development, and logistics. Currently serving as the National Sales Manager at Viva Energy Australia, Ashley has made significant contributions to the organization's growth and success in a competitive market. Her journey began with a diverse skill set complemented by a robust educational background.
Before her current role, Ashley honed her skills in various positions at Viva Energy Australia. As the Business Development Manager, she was instrumental in generating new business opportunities and fostering strong client relationships. Her innovative approaches and strategic vision helped the company expand its market share and drive sustainable growth.
Experience at BP
In her prior tenure at BP, Ashley gained invaluable experience across several critical functions. She started as a Marketing Coordinator, where she developed marketing strategies that resonated with customers and promoted BP's offerings effectively. Transitioning into the role of Logistics Analyst, Ashley optimized supply chain processes, ensuring that operations ran smoothly and efficiently.
Her ascent continued as she became the Business Demand Planner, where she analyzed market trends, aligning supply with demand to enhance company profitability. Eventually, Ashley took on the role of Commercial Sales Manager at BP, where she utilized her analytical skills and customer-centric approach to achieve impressive sales targets and foster long-term partnerships with key clients.
Education and Achievements
Ashley Backman pursued her educational endeavors at distinguished institutions that provided a strong foundation for her career. She began her studies at Scotch College, where she developed essential skills and a passion for commerce and economics. Continuing her academic journey at Monash University, she earned dual Bachelor's Degrees in Commerce and Economics. This comprehensive education equipped her with a deep understanding of business principles and economic dynamics, allowing her to navigate complex market landscapes effectively.
Notable Skills and Expertise
Throughout her career, Ashley has cultivated a diverse skill set that includes strategic planning, sales management, business development, and market analysis. Her ability to adapt to changing industry trends and her commitment to excellence have made her a valuable asset to every organization she has been a part of. Ashley is known for her strong communication skills and ability to lead cross-functional teams, which is crucial in fostering collaboration and achieving organizational goals.
Her commitment to professional growth and her passion for continuous learning has also driven her to stay informed about industry developments and best practices, positioning her as a thought leader in the energy sector.
Achievements
- Sales Excellence: At Viva Energy Australia, Ashley has consistently surpassed sales targets and enhanced market penetration through innovative sales strategies.
- Business Development Impact: As Business Development Manager, she successfully established numerous partnerships that bolstered the company's position in the market.
- Efficiency Improvements: During her time as a Business Demand Planner at BP, Ashley implemented process improvements that led to significant cost savings and optimized resource allocation.
- Recognition in the Energy Sector: Ashley has received accolades for her leadership and performance in sales and business development roles, further solidifying her reputation as a leading professional in the energy industry.