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Ashley-Ann Lawrie
CEO of Free Form Fitness
Ashley-Ann Lawrie is the Chief Executive Officer (CEO) of Free Form Fitness, a personal training company based in Ottawa, Canada.13 She has been with the company for over 10 years, having initially fallen in love with Free Form Fitness's values and culture while pursuing a business diploma at Algonquin College.2
Career Highlights
Ashley-Ann's career journey includes:
- CEO of Free Form Fitness (2007 - present)4
- Founder of a self-employed venture (2014 - 2020)4
- Recruiter at IFS (2008)4
- Recruiter at Calian Group (2006 - 2007)4
Leadership and Personality
Ashley-Ann is known for her strong leadership skills and caring approach. She is described as:
- A great manager and super team leader3
- Someone who cares deeply for both her team members and clients3
- An open book who loves sharing her experiences
Additional Roles and Skills
Beyond her role as CEO, Ashley-Ann has a diverse background that includes:
- Former makeup artist
- Executive Administrative Assistant
Her multifaceted experience contributes to her leadership style and approach to running Free Form Fitness.
Free Form Fitness
Under Ashley-Ann's leadership, Free Form Fitness specializes in personal training with a focus on providing individualized attention and support to clients. The company's philosophy emphasizes making clients' lives better and supporting them in their journey for long-term success.1
