Art Saxby

CEO & Founder of Chief Outsiders

Art Saxby is the CEO and Founder of Chief Outsiders, a company he established in April 2009. Chief Outsiders is recognized as the largest strategic growth implementation firm in the United States, specializing in providing fractional Chief Marketing Officer (CMO) services to mid-sized businesses. The firm focuses on helping these companies grow through the implementation of strategic marketing and business management initiatives, ensuring sustainable growth even after their engagement ends.1 2

Saxby has a robust background in marketing and corporate strategy, having held significant roles in various high-profile companies prior to founding Chief Outsiders. His experience includes serving as Vice President of Marketing at Imperial Sugar Company, where he played a crucial role in turning the company around post-bankruptcy. He also held positions at Hines Horticulture and Compaq Computers/HP, among others, where he was known for his innovative strategies that significantly improved company performance and profitability.1 2

He holds a Bachelor of Science degree in Finance from the University of Southern California and an MBA in Finance from Southern Methodist University.2 Saxby's leadership style emphasizes the importance of the CMO as a strategic partner to the CEO, focusing on aligning marketing strategies with overall business goals to achieve measurable success.3 4

Experience

CEO and Founder at Chief Outsiders since April 2009

Vice President at Hines Horticulture, Vice President of Marketing at Imperial Sugar, Manager at Compaq Computers/HP, Group Brand Manager at The Coca-Cola Company, Product Manager at Kellogg's

Education

MBA in Finance from Southern Methodist University - Cox School of Business (1986 - 1988), BS in Finance from USC Marshall School of Business (1978 - 1982)