Arshan Poursohi

Arshan Poursohi is the CEO and co-founder of Third Wave Automation, a company established in 2018 that specializes in intelligent automation solutions for material handling and supply chain management. Under his leadership, Third Wave has developed the Shared Autonomy Platform, which integrates machine learning and artificial intelligence to enhance the efficiency and safety of warehouse operations through autonomous forklifts.

Background and Career

Before founding Third Wave Automation, Poursohi held significant roles in major technology firms. He was the Director of Engineering at Toyota Research Institute, where he oversaw the development of advanced robotics systems. Additionally, he founded and led the ACME engineering team at Google, focusing on innovative sensor technologies for robotics applications. His extensive experience in robotics, machine learning, and embedded technologies informs his vision for transforming logistics with scalable automation solutions.134

Third Wave Automation

Third Wave Automation aims to address challenges in the supply chain by providing flexible automation solutions that require no significant infrastructure changes. Their flagship product, the TWA Reach, is a fully autonomous reach truck that can operate in various modes, including fully autonomous, remote operation, and manual operation. This versatility allows for immediate deployment and integration into existing workflows, enhancing productivity while ensuring safety.25

Recent Developments

In late 2024, Third Wave Automation successfully raised $27 million in Series C funding, bringing its total capital raised to approximately $97 million. This funding will support scaling their operations and further development of their technology, particularly in collaboration with partners like Toyota.36

Poursohi's commitment to leveraging cutting-edge technology while addressing real-world operational challenges positions him as a key figure in the evolution of warehouse automation.45