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Armand McCoy
Brand Storyteller & Strategist | Strategic Communications Faculty/Advisor with interest in youth culture/Gen Z brand attitudes and DE&I communications
Armand McCoy is an Instructor of Advertising at the University of Oklahoma's Gaylord College.13 He brings nearly 15 years of experience in advertising and strategic communications to his role at the university.2
Professional Background
Armand McCoy is a seasoned brand storyteller and strategist who specializes in utilizing storytelling and emerging digital technologies to solve problems.3 Before joining the University of Oklahoma, he worked at Trifecta Communications, an award-winning agency.2
Current Roles
At the University of Oklahoma, Armand McCoy holds several positions:
- Instructor of Advertising at Gaylord College13
- Executive Director and Faculty Advisor of Lindsey + Asp, a student-run advertising and public relations agency56
Recent Achievements
In September 2024, Armand McCoy was elected vice chair of the American Advertising Federation (AAF) National Education Executive Council.4 This appointment highlights his prominence in the field of advertising education.
Teaching Approach
Students describe Armand McCoy as a caring instructor who keeps his classes engaging and fun. He is known for assigning enjoyable projects and providing valuable feedback. His teaching style is characterized as fair and supportive of student learning.7
Armand McCoy's combination of industry experience, leadership roles, and dedication to student success makes him a valuable asset to the University of Oklahoma's advertising program.