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    Armaan Gupta

    Founder, Indo Warehouse

    Armaan Gupta, also known by his stage name Kahani, is a prominent figure in the music industry, particularly recognized for his role as the founder of Indo Warehouse, a collective and record label that integrates South Asian culture with electronic music. Based in New York City, Gupta's work focuses on creating a unique sound that he describes as “Indo House,” which blends traditional South Asian musical elements with contemporary electronic dance music.

    Professional Background

    • Founder of Indo Warehouse: Established in 2022, Indo Warehouse has quickly gained recognition for its innovative approach to music and cultural representation. The platform emphasizes the celebration of South Asian roots within the electronic music scene, hosting events and releasing music that reflects this ethos.23
    • Other Ventures: In addition to Indo Warehouse, Gupta is also the founder of NONRESIDENT, a record label aimed at promoting diaspora artists, and serves as a product partner at Huddle, which connects startups with experienced teams for various projects.13

    Musical Influence and Vision

    Gupta's artistic vision is deeply rooted in his identity as a member of the South Asian diaspora. He aims to highlight the diverse cultural backgrounds within the South Asian community through music, fostering a sense of connection and representation that he feels is often lacking in Western media. His efforts are not only focused on creating music but also on building a supportive community for South Asian artists.6

    Recent Achievements

    Under Gupta's leadership, Indo Warehouse has successfully organized sold-out shows and released several projects, including their compilation album “Year One.” The collective is recognized for its dynamic performances and has plans for an extensive tour across India, marking its debut in the country.35 Gupta's work has garnered accolades from notable publications like Mixmag and Rolling Stone, solidifying his position as a key player in the evolving landscape of electronic music.45

    In summary, Armaan Gupta is an influential entrepreneur and artist dedicated to merging South Asian cultural heritage with modern electronic music through his initiatives at Indo Warehouse and beyond.

    Highlights

    Jul 4 · insomniac.com
    Indo Warehouse – Artists - Insomniac
    Indo Warehouse's Kahani and Kunal Merchant Talk India Tour
    Oct 31 · mixmagde.com
    New York City's Indo Warehouse Announces India Debut With 10 ...
    Jun 26 · grayarea.co
    Indo Warehouse Brings their South Asian Roots to the Rave
    Indo Warehouse Brings their South Asian Roots to the Rave
    INDO WAREHOUSE - News - Mixmag Caribbean

    Related Questions

    What inspired Armaan Gupta to start Indo Warehouse?
    How did Armaan Gupta transition from product strategy to founding a record label?
    What are some notable achievements of Indo Warehouse under Armaan Gupta's leadership?
    How does Armaan Gupta's background influence the direction of Indo Warehouse?
    What challenges has Armaan Gupta faced in integrating South Asian culture with electronic music?
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    Location

    New York, New York, United States