Arjun Karath

Arjun Karath is a seasoned T-shaped marketer with experience across various industries, including working in India and Shanghai, China. He has worked for companies of all sizes, including both startups and large enterprises, and is passionate about finding solutions to complex problems. Arjun has a track record of success in leading creative teams, multimedia units, and online marketing divisions. He has overseen successful marketing campaigns for branding, acquisition, and retention and has produced a record-high website conversion rate. He is an expert in providing data-driven research insights to support predictive analysis and user behavior mapping. Arjun is a prolific writer and has published over 30 articles, interviews, and scoops on leading publications like BBC, ESPN, New York Times, and more. He has experience in leading strategic initiatives including entering new markets, funding strategy, and decision making during crisis situations. Arjun holds a Master of Science in Biotechnology from Vellore Institute of Technology, an Advanced certificate in English Language and Literature, General from the University of California, Berkeley, and studied business management at the Indian Institute of Management, Lucknow. He is currently an Associate Marketing Director at Nabler.