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Arina Avdeeva
Co-Founder at MADS
Arina Avdeeva is a prominent figure in the creative industry, serving as the Co-Founder of MADS, a highly regarded educational program in Russia. Her career began at Leo Burnett Moscow and extended through various prestigious agencies, including THEY Amsterdam and Duval Guillaume Brussels. She also founded and led Friends Moscow, where she held the position of Executive Director and Creative Director.14
MADS is recognized for its innovative courses, particularly in concepting, which have gained significant acclaim within the Russian creative sector. Under her leadership, MADS has been named one of the world's best creative schools by Young Glory, reflecting its impact on the industry.235 Avdeeva has been instrumental in shaping the curriculum and fostering talent, having produced nearly 60 graduates from the MADS courses.56
In addition to her work at MADS, Avdeeva has been acknowledged among the Top 100 Most Creative People in her field, highlighting her influence and contributions to advertising and education.3
