Ariel Goldfarb

Ariel Goldfarb is the managing partner of Concentric Growth Partners, an innovation and growth consultancy.1 He is also a managing partner at CurtisAlan Partners, a brand consultancy based in Chicago.4 Goldfarb has 20 years of experience in research, marketing, and strategy, both in the U.S. and overseas.1

Prior to his current roles, Goldfarb co-founded CurtisAlan Partners in 2003, which specializes in research and brand strategy.1 He is known for combining research insights, strategy, and learning programs to elevate brands and the teams that build them.2

Goldfarb is also involved in academia:

• He guest lectures on the role of customers and brand in innovation at the Segal Design Institute at Northwestern University's McCormick School of Engineering.1
• He previously taught Brand Equity Management at Northwestern University's Medill School for 12 years, in Chicago, San Francisco, and London.1
• In 2010, he received the Faculty Teaching Award from Northwestern University.1

Regarding his education, Goldfarb holds:

• A Bachelor's degree from U.C. Berkeley1
• A Master's degree in Integrated Marketing and Communications from Northwestern University1

Goldfarb is based in Evanston, Illinois, and his LinkedIn profile shows he has over 500 connections.3