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Arantxa Cedillo
Leading marketing campaigns to engage donors, build brand culture and create valuable visual content to drive social impact
Professional Background
Arantxa Cedillo is a highly accomplished communications expert with over 15 years of rich and diverse professional experience that spans across North America, Canada, Southeast Asia, Spain, and Switzerland. Her versatile career has led her to collaborate with some of the most well-respected international media outlets, humanitarian organizations, human rights institutes, scientific institutions, various United Nations entities, and numerous non-governmental organizations (NGOs). Her extensive body of work encompasses an array of critical global issues, including global health, education, and environmental challenges, as well as human rights campaigns.
Within the last seven years, Arantxa has honed her focus on leading innovative branding and global campaigns through a lens of visual storytelling that puts human experiences at the forefront. She is recognized not just as an exceptional communications leader but also as a mentor and a strong team player who inspires those around her to excel. Her multidisciplinary approach combines her sharp eye for design and creativity with strategic thinking and impactful messaging.
Education and Achievements
Arantxa has dedicated herself to continual learning and professional development, which is vividly reflected in her impressive educational background. She studied Documentary and Photojournalism at the renowned International Center of Photography, where she refined her skills in documentary practice and visual journalism. In addition to her photography background, she is adept in social media marketing, having earned a certificate from Northwestern University. Arantxa also possesses knowledge in project management foundations through her Prince2 Foundation certificate from BCS, The Chartered Institute for IT.
In the realm of leadership, she has completed the Transversal Leadership and Body Language certificates at École polytechnique fédérale de Lausanne (EPFL), equipping her with essential skills to lead with empathy and effectiveness. Her advanced studies in Peace and Development, with a specialization in international development from Universitat Jaume I, further deepen her understanding of the complex socio-economic dynamics at play in the world today.
She also holds a Bachelor's degree in Educational Science with a focus on Development Studies from Universidad Complutense de Madrid, showcasing her commitment to education and capacity building.
Career Path and Organizations
Throughout her career, Arantxa has held various prestigious roles that have allowed her to leverage her unique skill set in communications, photography, and art curation. As the Founder and CEO of Arctype, she leads initiatives that emphasize impactful communication strategies and creative solutions for clients across sectors.
Previously, she served as the Head of Campaigns and Creative Director at The Global Apprenticeship Network (GAN), where she developed and directed campaigns aimed at enhancing youth employment through global skills development. In her role as Communications Manager and Designer at EPFL, Arantxa was instrumental in developing compelling narratives that aligned with the university's strategic goals.
As a Multimedia Producer at Human Rights Watch, she contributed her expertise to high-profile human rights initiatives, producing multimedia content that raised awareness on critical global issues. Her role as an Art Curator at the International Organization for Migration (IOM) allowed her to blend art with meaningful narratives on migration, while her time as a Media Trainer and Staff Photographer at UNDP equipped new generations of media professionals with essential photography and communication skills.
Arantxa also contributed to the arts community as a Photography Instructor at the Angkor Photo Festival & Workshops and previously collaborated with Getty Images as a Photographer and Videographer, enriching her capacity to capture vital stories through her lens. Furthermore, she co-founded Veras Images, where she focused on storytelling through stunning visual representation.
Achievements
Arantxa Cedillo's journey is marked by numerous notable achievements. Her innovative approach to visual storytelling has not only garnered respect from her peers but has also had a profound impact on the communities and campaigns she has worked with. Through her leadership at Arctype, she has developed and implemented successful communication strategies that have elevated the visibility of pressing global issues.
As a founder and innovator in her field, Arantxa continues to push boundaries and forge new paths in communications and visual storytelling. Her commitment to humanitarian and development issues has made a substantial difference in how stories are told at international levels, fostering greater understanding and empathy among diverse audiences. Her ability to blend creativity with strategy enhances the effectiveness of the campaigns she leads, ensuring that the voices of those most affected by social issues are heard loud and clear.
Overall, Arantxa Cedillo exemplifies the perfect balance between creativity, leadership, and commitment to global betterment, making her a treasured asset in any initiative aimed at sparking transformative change.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
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Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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