Araceli Fajardo

Araceli Fajardo is a seasoned professional with over 25 years of experience in the financial sector, having held various roles in operational and commercial areas.

Her expertise spans across Development of Products, Sales, Marketing, Customer Acquisition, Credit, Collections, Operations, Fraud Prevention, Finance, Compliance, Processes, and Electronic Banking Products such as credit and debit cards, merchant business, ATMs, among others.

Araceli pursued her undergraduate studies in Business Administration and Advertising at Universidad Tecnológica de México.

Throughout her career, she has served in key positions including Consultor Empresarial Sector Financiero as an Independent Consultant, Director General at Financiera Auxi S.A. de C.V., S.F.P., Director at Ixe Grupo Financiero, Subdirectora at Banco Internacional, S.A. (now HSBC), Sudirectora at Banco del Atlántico, S.A., Gerente de Productos at Evaporadora Mexicana, S.A. de C.V., Gerente at Dentsply Caulk de México, S.A. de C.V., and Gerente at General Tire de México, S.A. de C.V.