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    Arabella Halfhide

    Account Director at Rooster

    Arabella Halfhide is an accomplished Account Director at Rooster PR, based in Bristol, England. With over nine years of experience in public relations, she has developed a strong background in various sectors, including fashion, luxury hospitality, and experiential marketing.

    Career Path

    • Early Career: Arabella began her career in fashion PR, working in both London and Sydney. She later transitioned to roles involving luxury hotels and Michelin-starred restaurants.
    • Specialization: Her focus shifted to retail and leisure destinations, where she led place-making campaigns for notable locations such as Marylebone and Kingston upon Thames.
    • Tenure at Rooster: Arabella joined Rooster PR in 2018 as an Account Manager. She quickly progressed to Senior Account Manager in 2019 and became an Account Director in 2020. Her expertise encompasses securing media coverage across various platforms, event management, crisis communication, and rebranding efforts.1

    Skills and Expertise

    Arabella's skill set includes:

    • Media relations across traditional and digital platforms
    • Event planning and management
    • Product and venue launches
    • Crisis communication strategies
    • Rebranding initiatives

    Her work at Rooster has involved leading integrated campaigns across the agency's diverse portfolio, demonstrating her strategic communication capabilities.23

    Highlights

    Oct 4 · rooster.co.uk
    Team Viewpoint: Q&A with Arabella Halfhide - Rooster PR
    Team Viewpoint: Q&A with Arabella Halfhide - Rooster PR

    Related Questions

    What are some of Arabella Halfhide's most notable campaigns at Rooster?
    How did Arabella transition from fashion PR to luxury hotels and Michelin star restaurants?
    What makes Arabella's approach to place-making campaigns unique?
    How has Arabella's role evolved since she joined Rooster in 2018?
    What are the key sectors Arabella specializes in at Rooster?
    Arabella Halfhide
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    Location

    London, England, United Kingdom