Arabella Halfhide

Arabella Halfhide is a seasoned PR professional with over nine years of experience. She began her career in fashion PR in London and Sydney before transitioning to work with luxury hotels, Michelin star restaurants, and experiential destinations such as InterContinental, Exclusive Hotels & Venues, and Chelsea Football Club. Arabella then specialized in retail and leisure destinations, focusing on place-making campaigns for locations like London’s Marylebone and Kingston upon Thames. In 2018, she joined Rooster PR as an Account Manager and quickly advanced to Senior Account Manager in 2019 and Account Director in 2020. Arabella's expertise spans various sectors, including property, technology solutions, travel and tourism, and leisure and lifestyle. Her skills include securing media coverage across traditional, online, and broadcast platforms, event management, product and venue launches, crisis communication, and rebranding.