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April Reed
Senior Manager, Customer Success
Professional Background
April Reed is a dedicated professional specializing in Customer Success and has built a remarkable career characterized by a commitment to enhancing customer experiences. With an extensive background in both strategic and operational roles, April has cultivated an impressive skill set that allows her to create repeatable and scalable customer success strategies. Throughout her career, April has demonstrated her ability to connect with clients and ensure that they receive the maximum value from the products and services offered, notably in her various leadership positions within different organizations focused on customer engagement and satisfaction.
April's professional journey includes a significant tenure as a Senior Manager of Customer Success at Fountain, where she played a pivotal role in developing a customer-centric culture. Her path in customer success began earlier in her career when she served as a Customer Success Executive - Strategic/Enterprise at the same company, where she successfully enhanced client relationships and drove progressive engagement while ensuring client satisfaction across diverse accounts. This role was critical in honing her skills in aligning strategies to meet customer needs, a capability that she carried forward into subsequent positions.
Prior to entering the realm of customer success at Fountain, April contributed her talents at Gong.io, where she served as a Customer Success Executive, ensuring that clients were not only supported but also empowered to achieve their desired outcomes with the company's solutions. Her capacity for fostering strong relationships with clients made her a sought-after leader within the customer experience domain.
In her earlier career, April was involved with Entelo in multiple roles, including Head of Customer Success and Customer Success Executive. During her time at Entelo, she was instrumental in defining and executing customer success strategies that not only aimed at customer retention but also drove customer advocacy across the board. Her leadership in these roles showcased her strategic thinking coupled with her operational acumen, placing her in a unique position to influence positive customer outcomes.
Additionally, April's experience is enriched by her past roles at Anchor Bay Capital, Inc., ST Solutions, and TriCities.com, where she enhanced client services, managed operations, and led teams to provide top-tier customer service. Each of these roles contributed to her holistic understanding of the customer's journey—an understanding that she leverages to ensure that she and her teams can offer consistently high-quality experiences.
Education and Achievements
April Reed is not just a practitioner but also an educated professional equipped with the knowledge necessary to navigate the complexities of customer success. She holds a Bachelor's Degree in Media Communications from Radford University, which provided a solid foundation in effective communication strategies— a crucial skill in her customer success endeavors.
To further enhance her technical expertise and managerial skills, April attended General Assembly, where she completed boot camps in SQL and Product Management. This education has allowed her to combine her communication strengths with a robust technical skillset, enabling her to analyze customer data effectively and manage product development with a customer-centric focus. Her commitment to lifelong learning is evident, as she continually seeks out educational opportunities that enhance her ability to serve her clients better.
Through her dedication to education and professional growth, April has developed a unique blend of interpersonal skills developed through her studies in Media Communications and analytical skills acquired through her technical training. This blend of competencies uniquely positions her to bridge the gap between product development and customer satisfaction.
Achievements
Throughout her career, April Reed has achieved significant milestones that showcase her dedication and effectiveness in customer success. These achievements are a testament to her ability to not only meet but exceed client expectations.
- Development of Scalable Strategies: At Fountain, April played an essential role in developing strategies that enhanced the overall customer experience, which allowed the company to scale its customer success initiatives effectively. This impact was recognized by leadership as a model for others to implement across the organization.
- Customer Retention and Advocacy: At Gong.io, her efforts significantly improved customer retention rates, as clients consistently cited her support as a key factor in their ongoing commitment to the platform.
- Leadership Recognition: April's ability to lead high-performing teams culminated in her being recognized as a thought leader in customer success strategies, underscoring her influence in the industry.
- Community Engagement: Residing in Asheville, NC, April remains actively engaged in the local professional community and contributes her insights on customer success through various speaking engagements and workshops, further solidifying her reputation as an expert in her field.
As she continues to navigate her growth in the customer success landscape, April Reed remains committed to fostering positive customer experiences and achieving excellence in customer satisfaction. Her journey showcases not only her professional development but also her unwavering passion for helping others succeed.