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Florence Aprahamian
Customer Marketing (B2B, B2C)
Florence Aprahamian is a seasoned professional with 15 years of experience in Customer Marketing, Services, and International Project Management.
She holds a Master's degree in Marketing and Communication, specialized in Business-to-Consumer (B2C), from Ecole Supérieure de Commerce de Paris.
Additionally, Florence pursued studies in Business Engineering with a focus on Industrial Marketing in Business-to-Business (B2B) environments at EPF Ecole d'Ingénieurs.
Florence has held key roles in various organizations, including Chef de projet at Groupe Renault, overseeing the digitalization of the APV activity.
She also served as Resp Customer Ambition at Grupo Renault España, managing CRM, Lead Management, customer database, and loyalty programs.
In the past, Florence has excelled as Customer Marketing Manager, Spare Parts Brand Manager, Project Manager for Workshops network, and Senior Product Manager at Grupo Renault España.
Her professional journey also includes a role as a Consultant at Laplace Conseil, showcasing her diverse skill set and adaptability in different environments.