Annick Benerink

Annick Benerink is an accomplished professional currently serving as the Business Manager for Hebban at Stichting CPNB (Stichting Collectieve Propaganda van het Nederlandse Boek).12 Her role at Hebban, which she started in September 2023, involves managing business operations for this Dutch book community platform.1

Professional Background

Annick has a diverse and impressive career history:

• Education: She holds a Master of Arts in Financial Economics from the Universiteit van Amsterdam.

• Entrepreneurship: In 2006, Annick co-founded Black Magic Marker, a company she later sold to We Are Brain.1

• Marketing Expertise: Prior to joining Hebban, she worked as the Head of Marketing at MusicalMakers Amsterdam.

• Other Notable Positions:

  • Business Director at GoSpooky
  • Business Development and Campaign Management at Tikkie
  • Account Director at Skipintro
  • Account Manager at Lost Boys (now part of Publicis)
  • Senior Consultant/Project Manager at ING
  • Channel Manager Directe Distributie at ING Nederland

Role at Hebban

At Hebban, which is part of Stichting CPNB since January 2021, Annick is responsible for business management.1 Her involvement with Hebban predates her current role, as she had previously participated in various activities, including the 'Goede voornemens' (Good Resolutions) campaign.1

Skills and Expertise

Annick's career highlights her proficiency in:

• Marketing strategies
• Business development
• Project management
• Financial economics

Her diverse experience in both entrepreneurial ventures and established organizations has equipped her with a well-rounded skill set suited for her current role at Hebban, where she contributes to promoting Dutch literature and fostering a community of book enthusiasts.