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    Annette Lee

    Head of Press, 4AD

    Annette Lee is the Global Head of PR & Communications at 4AD, a highly respected independent record label.213 She has been with 4AD for over a decade, where she has managed press campaigns for artists such as Future Islands and The National.1

    Lee's path to becoming Head of Press at 4AD:

    • She initially secured a press internship at Beggars Banquet group through a hookup with AIM (Association of Independent Music).1 Beggars Banquet owns 4AD, Matador, Rough Trade, XL, and Young Turks.1
    • After her internship, Lee worked in reception at Beggars, with the aim of joining the press department.1
    • She then moved into an entry-level position doing regional and online PR, and eventually transitioned to 4AD when the press department became independent label PRs.1
    • She is now the sole person in charge of the press department.1

    Lee's role as Head of Press involves being a liaison between artists, their management, and publications.1 This includes:

    • Writing press releases.1
    • Preparing stories for news editors and lining up features and interviews with commissioning editors.1
    • Pitching individual features to relevant publications and arranging interviews.1
    • Putting press reports together.1

    According to her LinkedIn, her username is annette-lee-2003a394.2

    Highlights

    Mar 18 · The Mancunion
    Women in Media Conference X The Mancunion Music Takeover - The Mancunion
    Oct 1 · Music Week
    Music Week Playlist: September 28, 2020 - Music Week

    Related Questions

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    Annette Lee
    Annette Lee, photo 1
    Annette Lee, photo 2
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    Location

    London, United Kingdom