Anita Howard is a seasoned Strategy Director with over 30 years of experience in the conferences and exhibitions industry, specializing in event strategy, marketing, exhibition sales, and community building.

Anita has a rich professional background, having worked with prominent organizations such as Blenheim Plc, Reed Elsevier group, and EMAP McClaren on various UK and international events.

Anita's primary focus is on ICE, a global community of in-house corporate event planners, where she leverages her expertise in creating, managing, and promoting conferences, meetings, and special events.

With a strong educational foundation from Hatfield School, Anita combines her academic knowledge with hands-on experience to excel in liaising with internal teams, external agencies, and contractors to deliver successful events.

Anita's diverse skill set includes event strategy, marketing, community building, ideas generation, and utilizing conference networking software to enhance event experiences.

Throughout her career, Anita has held pivotal roles such as Strategy Director at ICE - International Corporate Events, Director Event Management at Ya-Ya Events, and various Event Director positions at Vitesse Media, One Events, and Reed Exhibitions.

Her previous role as Exhibition Director for Confex and Incentive at Blenheim Exhibitions further demonstrates her expertise in the exhibitions domain.

Anita Howard's extensive experience, coupled with her passion for event management and community engagement, solidify her standing as a respected professional in the field of conferences and exhibitions.