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Ángel Fernández
Chief Marketing Officer. Business & brand builder.
Ángel Fernández Fernández is a seasoned professional with over 15 years of experience in marketing and business strategy, currently serving as the Global Brand Director at LALIGA.1 He joined LALIGA in 2019 as the Head of Partnerships Strategy, playing a key role in incorporating a new Title Sponsor.1 In 2022, he took on the position of Global Brand Director, leading the redefinition of branding and positioning, as well as developing a new identity for LALIGA across its ecosystem.1
Career Highlights
- Founded his first agency focused on strategy, digital, and marketing in 20121
- Served as CMO at Codere, a multinational gaming company, in 20141
- Joined LALIGA in 2019 as Head of Partnerships Strategy1
- Promoted to Global Brand Director in 20221
Education
Fernández holds a degree in Business Administration and Management from the Pontificia Comillas University – ICADE in Madrid.1 He also has a Master's in International Business Management from ICEX-CECO and the Menéndez Pelayo International University.1
Additional Roles
- Board Member at LALIGA Studios (2023 - present)3
- Director de módulo at LaLiga Business School (2022 - present)3
Ángel Fernández Fernández is known for his passion for innovation and strategy, constantly seeking new challenges in his professional career.2