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Andy Meikle
Helping rights holders monetise their audience at ZERO cost | Founder & CEO @ Recast | Co-Founder @ Sportlobster
Andy Meikle is the Founder and CEO of Recast, a pioneering tech start-up that launched in 2018. Recast operates as a subscription-free live and on-demand streaming platform, utilizing microtransactions to provide fans with affordable access to sports and entertainment content while ensuring that rights holders and content creators receive compensation for every view. This innovative approach aims to address the challenges of traditional subscription models and the fragmentation of sports broadcasting, which often leaves fans overwhelmed by multiple subscriptions.123
Background and Career
Before establishing Recast, Andy Meikle founded Sportlobster in 2011, a digital sports platform that allowed fans personalized access to sports statistics, news, and predictions. This platform gained millions of users and established partnerships with notable figures and organizations, including Cristiano Ronaldo and the NBA.125 Andy's entrepreneurial journey began earlier with the founding of The Question Company in the UAE, followed by 10 Digital Media Limited.1
Achievements
Under Andy's leadership, Recast has expanded significantly, now operating in over 100 countries with more than 250 active channels featuring various sports and entertainment content providers. The platform has attracted major partners like Manchester City FC and Inter Milan.15 Andy has been recognized for his contributions to the tech and sports industries, receiving accolades such as being named one of "Britain’s brightest entrepreneurs" by entrepreneur.com and being included in the Leaders Under 40 category at the Leaders Sports Awards in 2021.234
Vision for Recast
Andy Meikle's vision for Recast is to democratize content distribution, allowing fans to directly support their favorite creators without the burden of ongoing subscription fees. The platform empowers users to pay only for what they watch through its unique currency system, Cast Credits, which can also be earned through engagement activities.54 As Recast continues to grow, it aims to further innovate within the sports media landscape while expanding into new entertainment sectors.5