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Andy Greff
CEO at PLNAR (SmartPicture)
Andy Greff is a seasoned professional with over 22 years of experience in the software industry, having worked with a diverse range of companies including enterprise software, telco/wireless, healthcare, digital media, agency, and retail sectors.
His expertise covers consulting and executive roles in general management, product management, product marketing, sales, business development, and engineering, showcasing a versatile skill set.
With a strong background in the mobile space since 2007, Andy has been actively involved in the app industry, overseeing the selling, building, and launching of numerous mobile solutions for globally recognized brands.
His notable projects include the development and deployment of various SaaS and mobile products such as mobile device management solutions, mobile backend-as-a-service, mobile advertising stacks, and big data analytics solutions.
Andy's key focus lies in driving successful go-to-market strategies that revolve around identifying customer pain points, creating value propositions, developing scalable products, and establishing revenue models.
He holds a degree in Finance from the University of Notre Dame and has a background in high school education from St. Thomas High School.
Throughout his career, Andy Greff has held significant positions in various organizations, including CEOs, Presidents, Vice Presidents, and Directors, contributing his expertise to companies like Smart Picture Technologies, SouthQuad Partners, Phunware, Inc., Alcatel-Lucent, Motive, Inc., Waterstone Consulting, Inc., and Continental Airlines.