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Andrew Lewis
Global Head of Digital Operations at Cisco
Andrew Lewis is a seasoned digital content and marketing technology professional with a proven track record in managing and leading teams to deliver exceptional web content and solutions for online businesses.
He has successfully orchestrated and overseen the implementation of content strategies on well-known UK websites by collaborating with various teams in brand marketing, advertising, and digital marketing to distribute content across web and social platforms such as Facebook, Twitter, Instagram, and YouTube.
Andrew specializes in working with web design and media production agencies to optimize UX design, SEO, written content, imagery, and video to enhance the customer journey and boost online conversion rates.
His expertise includes strategic planning for digital content strategies, industry-wide experience in defining and executing content strategies across multiple platforms, and implementing SEO strategies to monitor content performance using tools like Google Analytics.
He is a proficient manager of internal resources like copywriters, SEO managers, CMS developers, and UX designers, as well as external partners in web design and content production.
Andrew has a wealth of experience in managing projects related to digital and marketing technology with substantial budgets, along with deep knowledge of CMS platforms such as Sitecore, AEM, Wagtail, OpenText, and Magnolia, with a focus on industries like retail, financial services, automotive, insurance, and government.
Previously, he served as the Global Head of Digital Operations at Cisco and was the Founder & Social Justice Commentator at InnerCityTruth.