Andrew Lawton

Andrew Lawton is the Senior Director of Digital Client Solutions at Nielsen, where he is responsible for managing partnerships and selling Software as a Service (SaaS) solutions to prominent media companies, talent agencies, and digital-first publishers.1 His role emphasizes leveraging digital tools to enhance client relationships and drive business growth in the evolving media landscape.

In his position, Lawton likely focuses on understanding client needs and aligning Nielsen's offerings to meet those demands effectively. This involves strategic planning and execution to ensure that the digital solutions provided are both innovative and impactful for clients in the media sector.