University of Technology Sydney

Gilroy Catholic College

Marketing guy, photographer, DJ and aspiring high school teacher.

Macquarie University

Senior Marketing Automation Officer

My musical project where I produce and DJ drum and bass

streetflicker

DJ and Streamer

Management and tracking of leads and customers throughout the customer lifecycle, as well as the creation and optimisation of campaigns to drive growth and engagement for Crimson Education. This includes the development of acquisition campaigns, customer journey strategies, nurture programs, and global campaigns, as well as the optimisation of onboarding and retention campaigns for parents and students.

Crimson Education

Marketing Automation Lead

Crimson Education is the world’s most successful US/UK university admissions support consultancy, with our students 4x more likely to gain acceptance to the Ivy League, Oxford, Cambridge and more.

+ Consistently manage the building of landing pages, email drips and automated
communications through campaigns that are running across Facebook, Instagram,
Livestorm, and from the Crimson website. This should follow global processes,
guidelines, and budgets.
+ Select and design A/B tests for landing page and email optimisation in order to
consistently improve results.
+ Consistently track leads, lead progress, and sales/revenue generated 
+ Explore local digital marketing resources, market by market, in order to optimize
spend and maximize revenue in each market.
+ Analyse and report on campaigns, A/B tests, leads, and revenue.
+ Contribute to developing Crimson’s global digital marketing strategies, best
practices and knowledge base.
+ Support in compiling and reviewing global analytics and revenue reporting.

Marketing Automation Specialist

- Managing a wide variety of relationships including target schools
and key influencers within the education landscape, students,
members of exec, local communities and partnerships to help
drive leads

- Top level lead generation both digital and organic through digital
content, partnership outreach, online and offline events

- Promotion of events through organic and digital channels

- Shifting event strategy and hosting webinars on Zoom and
Livestorm during COVID-19 pandemic period

- Generating social media assets including ad copy and creative for multiple platforms

- Coordinating, managing, and producing content for the Crimson Australia website including blog content, and events updates

Marketing Coordinator (AU)

Working with leading camera brands to create video content for the GeorgesCamerasTV YouTube channel. My tasks involve:
- Scripting and storyboarding
- Researching and roadtesting the latest camera gear
- Presenting

Georges Cameras

YouTube Presenter

Georges Cameras was established in 1981 and has been creating photographers for over 30 years. Georges is one of the leading independently-owned camera and electronic retailers in Australia. My role as the community and events manager is to:

- Manage the brands social media channels and engage with users specifically on Facebook, Youtube (GeorgesCamerasTV) and Instagram (@georgescameras).

- Creating consistent fresh content for digital media, to create buzz and demand for photographic products

- Creating marketing campaigns for Georges Cameras and developing advertisements for digital media.

- Producing EDMs for direct marketing content

-Creating print advertisements including catalogues, flyers and posters.

- Collaborating with different brands for marketing events. I've worked with Canon Australia, Sony Australia, Fujifilm Australia, Profoto, C.R Kennedy, Rode Microphones, Global Night Squad.

- Work with talent, brands and professionals to deliver high end events to consumers. These events range from community gatherings to professional high scale workshops.

Events, Social & Marketing Manager

Infinity Squared is a creative agency focused on delivering creative content that utilises the power of entertainment to grow brands.

As an intern I:
- Assisted in creating, strategising and managing advertising campaigns
- Worked with brands to create influential creative content
- Managing talent/influencers
- Worked in an agile and creative environment

Infinity Squared

Intern

Georges Cameras was established in 1981 and has been creating photographers for over 30 years. Georges is one of the leading independently-owned camera and electronic retailers in Australia. My role as an sales assistant was to:

- Create a positive environment for customers in order to create a unique shopping experience

- Provide consumers and train staff with the latest products available on the market

- Provide post service sales service to help customers be satisfied with their product

- Negotiate with customers with sales to meet customer and store requirements

- Kept the store at a high standard of cleanliness

Sales Assistant

UTS PhotoSoc is an ActivateUTS affiliated club designed to support students with an interest in photography. My role as Event Manager is to:

- Create and coordinate events for the UTS Photography Society.

- Communicate and collaborate with other clubs/societies. Notably starting collaborations between UNSW Photo club, Macquarie Photography Society and USYD PhotoSoc.

UTS Photography Society

Events Manager & Vice President

Constantly communicating and informing customers about photographic products. Specialised in  selling most brands such as Nikon, Canon, Sony, Olympus, Panasonic, Fujifilm.

Andrew Hoang